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Tag Archive | "michael-pitts"

New vs. Old

Tuesday, November 4, 2008

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NASCAR teams are fighting for sponsors, with many teams not knowing who will be on the side of their cars in February. This is already an issue and I feel like the Chase only makes this harder. What sponsor wants to put out millions ... More: New vs. Old

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Impact of the Economy on NASCAR’s Fan Base

Tuesday, November 4, 2008

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Is our current economic recession situation problem affecting the business of NASCAR as far as the fan base is concerned? There are many speculators who believe the current economic conditions are affecting attendance at races. ... More here: Impact of the Economy on NASCAR’s Fan Base

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Song of the South No More

Monday, October 20, 2008

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There has been discussion about what the future holds for NASCAR . Will it expand into more markets in the United States? Will it go into Mexico or Canada or perhaps overseas? First and foremost, NASCAR is a business and there is no ... Here is the original post: Song of the [...]

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HERE’SA NOVEL IDEA—LOCAL SPONSORSHIPS

Thursday, October 9, 2008

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Nowadays, NASCAR is such a big promotional campaign that a lot of people forget about the “little man.” I understand that NASCAR sponsorships are very expensive and not many local companies can afford to put their logo on a car. ... Credit: HERE’SA NOVEL IDEA—LOCAL SPONSORSHIPS

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“Luck Drives Again”

Tuesday, September 23, 2008

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The word itself is not that impressive, but in NASCAR it can make or break a driver. Luck is defined by dictionary.com as a series of events which affect one’s interest or happiness regarded as occurring by chance. ... Read more: “Luck Drives Again”

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“NASCAR needs to look into alternate fuels”

Monday, September 22, 2008

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Being a fan of NASCAR and the loud engines that go along with the sport, I had to read what it was all about. According to Mike Mulhern of the Winston-Salem Journal, NASCAR needs to jump on the “green” bandwagon. ... Continue here: “NASCAR needs to look into alternate fuels”

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Melted M&M’s

Monday, September 15, 2008

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NASCAR has to hope that ‘bad boys’ (hmm…who can that be?) stay competitive as it gives the fans a bit more ‘spark’ regarding interest levels. While Dover will most likely be a ‘chew-em-up’ race , NH showed me a bit more about risk and ... See more here: Melted M&M’s

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NEW TWIST TO OUR BLOG

Monday, September 15, 2008

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As some of you who read our blog know, my colleague Mike Pitts and I have been teaching a five-week Honors module on the Business of NASCAR for the past five years. This semester, we started a full-semester class for School of Business ... Read the rest here: NEW TWIST TO OUR BLOG

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LOYALTY!

Thursday, August 28, 2008

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Tony Stewart decided, and in part I agree with his decision, to leave the owner and team that gave him the opportunity to be the driver in NASCAR that he is. He had an opportunity to “go on his own” (and I predicted he would) because of ... Read more: LOYALTY!

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NASCAR and Diversity

Thursday, July 24, 2008

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Phil Richards of the Indianapolis Star takes an overview of NASCAR's diversity issues. Includes comment from Jon Ackley. More here: NASCAR and Diversity

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